Tuesday, 10 January 2012

Magazine creation


We have decided to call our magazine 'Premiere' as we believe it has strong connotations of the film industry. We chose the font 'pistoleer' because we particularly thought the point on the 'M' gave it a unique shape to make it more recognisable.

We then introduced the picture of our model. We picked the blue background to emphasise the colour of her eyes. We placed the shadows around the edges to create a feeling of depth, similar to that on the December 2009 Empire magazine cover.
We added the tagline 'The UK's best selling film magazine' as well as a barcode and price information. These were to replicate the styles of existing magazines.

After this we chose to introduce the film title to the magazine with the tagline"The claws are out". The film is the featured atrticle in the magazine and so we wanted to place as much emphasis on it as possible. To achieve this we decided to place an outer glow around the words, helping them to stand out against the model's clothing.
Following this, we decided to include a headline that reads "Massive preview special" to create excitement amongst the audience. The decision to include text was influenced by the Inception Empire cover. In addition to this, we created a white circle showing a sticker, as seen on many of the magazine covers we have researched. However, we were unsure about the design and placement.

We tried a different colour scheme because we were not sure if the purple was completely appropriate as it would alienate the male audience.
Further research of film magazines showed us that the inclusion of many headlines along the outside is a common convention and so we decided to replicate this idea. We continued to experiment with colour schemes and composition with the intention of getting the design aesthetically right.
Shrinking the circular bubble enabled us to fit in more headlines. We chose our font sizes carefully to ensure the emphasis was placed on the correct titles. We returned to our original colour scheme because we felt that the magazine should be targeting the same audience as the film. Additionally, the purple tone in the background is not overtly feminine so it wouldn't immediately alienate a male audience.

In the design on the right we chose to include a picture of our second actress. This was to emphasise 'the claws are out' and show the audience some of the film's narrative in a clear way. The actress' body language and clothing suggests darker tones and so we tried out a dark background to further emphasise this idea. However, this was unsuccesful. 
We changed the colour back to the original purple tones. After this we moved the model on the right down to improve the composition. We then added the film reel across the bottom (created using Adobe Illustrator) with two of our own images.

Because of the introduction of the film reel we needed to move the titles up slightly. We also changed the font in the 'ultimate review' bubble. This was influenced by the August 2010 Empire magazine cover.


Audience feedback request - Magazine cover



This is our magazine cover to promote the film, 'Popular'. We would appriciate comments on our work with what works well and what doesn't.

Friday, 16 December 2011

Poster creation

 
 
To create our poster we started with an A3 document. We added a white frame, an idea that was influenced by the 'Easy A' poster.

We then added text using the 'dodge' font. We chose a purple and pink colour scheme to appeal to our target audience of teenage females.
 
 
 We imported the pictures of our models and positioned them either side of the text. We also added subtle shadows to give the impression that the actresses are actually stood on the purple floor.

After this, we added text to further replicate the style of other film posters. We added the 5 star rating by Premiere magazine as a large focus as this is a common convention of existing posters.

 
 
 We then added logos of the production company and other associated businesses, which is consistent amongst existing posters.

We decided to change the image for the poster as we didn't think the actress' facial expression and body languange appropriately conveyed her character within our movie. Additionally, her clothing was not representative of the character and did not provide a strong enough juxtaposition with the character on the right. Furthermore, we tried to mirror the pose of the models to make the poster more aesthetically pleasing.

 
 
 We added the actresses names to the poster and also added a more pronounced shadow. We used the font and styling from the text on the trailer to create a consistency across our publications.

The final stage of production was to add more text. The 'spring 2012' is an idea influenced by the poster for 'Wild Child', a commercially successful film also aimed at teen girls. We added the text, 'the hit teen comedy of the year' to get the audience interested in the film. Originally, we tried the tag line 'the claws are out', however this didn't fit well within the space, and instead drew attention away from the actresses and the film title.



Music changes

After putting together large parts of our footage we feel that the music we hve chosen is not appropriate. The pace, tune and themes within the songs do not suit our scenes and so we have decided to pick different songs. We chose two songs by Lady Gaga, 'Vanity' and 'Fashion'. This artist is famous, particularly with the teen girl demographic. This collaboration between two different companies is an example of synergy.








We emailed Lady Gaga's record label to request permission to use the song within our teaser trailer.



We have still recieved no response from the other record labels we contacted.

Tuesday, 6 December 2011

Initial stages of film trailer creation

To create our teaser trailer we used Adobe Premiere Pro. We started by importing our footage as shown below.

We used the source preview window to watch our footage before positioning the 'set in' and 'set out' points. We then dragged the footage down onto the timeline.




Friday, 2 December 2011

Unsuccesful footage 2


This is a screenshot from one of our filming sessions. We intended for this to be the scene where Nikki (the protagonist) was expelled by the principal of a posh, private school. However, the mise-en-scene was not appropriate for the environment we wanted. As a result of this we have decided to change some of the scenes in our trailer. We particularly want to change the order of the scenes and the content of the opening clips. Instead of showing Nikki walking down the corridor and then being expelled in her principle's office we want to film her outside of the school. Then, in a seperate scene, she'll recieve a letter through the post saying she has been expelled. We feel this will be more succesful because it reveals less about the plot, something we learned from our audience research earlier in the project.

Thursday, 1 December 2011

Unsuccessful footage

After viewing our footage we think that it is not of a high enough standard to be used in our teaser trailer. In the particular example below, we had some trouble with the tripod, making it difficult to achieve a smooth pan shot. As you can see, the camera jerks across the scene, and although we did try to include a segment of the footage in our coursework, we felt it was still not of a high enough standard.